Paid Social Automotive ✨

Harness the Power of Social Media

Target qualified leads, convert prospects into buyers

Reach millions of users through targeted ads on social media, increasing brand visibility and connecting with potential car buyers. Boost awareness, attract leads, and retain clients by developing an engaging, strategic social media plan.

118K€
Monthly Budget Managed
300K
Clicks Generated
24M
Impressions
3125
Conversions

Why Paid Social for Your Dealership?

Paid social media is a powerful tool that can amplify your brand's message and engage your target audience, driving impactful results across multiple platforms.

Target Qualified Leads

Define specific audiences based on location, age, online behavior, and much more.

Powerful Retargeting

Reconnect with users who have interacted with your website or ads.

47% Conversion Rate

High conversion rates through targeted, personalized campaigns.

37€ Cost per Lead

Competitive cost per lead in the automotive industry.

Our Paid Social Services

Tailored social advertising strategies for the automotive industry

Facebook & Instagram Ads

Reach car buyers on Meta platforms with targeted ads, dynamic inventory, and retargeting campaigns.

LinkedIn Campaigns

Target fleet managers and corporate buyers with professional B2B advertising.

TikTok & Video Ads

Capture attention with immersive video content that showcases your vehicles.

Advanced Targeting

Define audiences by interests, demographics, behavior, and custom lookalike audiences.

Remarketing Campaigns

Re-engage visitors who explored your inventory without converting.

Campaign Optimization

Continuous monitoring, A/B testing, and optimization for maximum ROI.

Ready to Boost Your Dealership's Online Presence?

Get a customized strategy tailored to your inventory and goals.

Industry Benchmarks

Outperforming the Competition

Real results from our automotive clients compared to industry averages.

Theobald
47%

Conversion Rate

From qualified social traffic

DMD
37€

Cost per Lead

Highly competitive for automotive

Vulcain
6

Interactions Before Conversion

Average touchpoints to purchase

Use Cases

Tailored Strategies for Every Segment

Whether you're promoting new models, moving used inventory, or driving event registrations.

Target Qualified Leads
Targeting

Target Qualified Leads

Social media provides a wide range of tools to define specific audiences tailored to your business objectives. You can target users based on their location, age, online behavior, and much more. For an automotive dealership, this means you can identify and directly reach individuals who are most likely to convert into buyers.

  • Location-based targeting
  • Age and demographic filters
  • Interest-based audiences
  • Custom lookalike audiences
Convert Prospects into Buyers
Conversion

Convert Prospects into Buyers

The journey of a prospect through the conversion funnel can be long and complex, but social media allows you to guide them at every stage. Through retargeting, you can reconnect with users who have already interacted with your website or ads.

  • Full-funnel marketing strategy
  • Retargeting across platforms
  • Sequential messaging
  • Lead nurturing campaigns
Audit and Strategy Definition
Strategy

Audit and Strategy Definition

The first step toward a successful campaign is to thoroughly understand your objectives and target audience. We create a tailored paid advertising strategy that perfectly aligns your campaigns with your business goals.

  • Campaign structure design
  • Adgroup optimization
  • Content-level strategy
  • Continuous optimization
Our Team

The People Behind Your Success

Meet the dedicated automotive marketing specialists who will drive your campaigns.

Jordan Langlois

Jordan Langlois

Digital Marketing Manager

Marketing Strategy

  • Designing and implementing effective digital marketing strategies
  • Identifying key areas for growth and optimization

Project Supervision

  • Coordinating team efforts to ensure seamless execution
  • Monitoring alignment with objectives and deadlines

Communication

  • Acting as the primary point of contact
  • Providing regular updates on progress and results
Alexandre Echement

Alexandre Echement

Digital Marketing Manager

Content Creation

  • Crafting engaging content, including articles, visuals, and videos
  • Ensuring alignment with the overarching strategy

Implementation

  • Translating strategic plans into actionable initiatives
  • Managing platforms and tools necessary for execution

Data Analysis

  • Tracking campaign performance metrics
  • Using insights to optimize and adjust strategies
Juliette Joire

Juliette Joire

Digital Marketing Executive

Campaigns Management

  • Launching and managing high-impact advertising campaigns
  • Optimizing parameters to achieve maximum results

Project Support

  • Assisting with diverse tasks aligned with project goals

Results Analysis

  • Evaluating campaign effectiveness and reporting insights
  • Recommending adjustments to enhance outcomes

Trusted by Leading Dealerships

Ready to Take Your Digital Activity to the Next Level?

Try the anti-agency model for a ride. No long-term commitments, just results.

FAQ

Frequently Asked Questions

Everything you need to know about our automotive advertising services.

Do I need a huge budget to advertise on social media?

No, a huge budget is not always necessary. Social media platforms offer flexible options that allow you to adjust your spending according to your goals and audience. Moreover, well-targeted strategies, even with a modest budget, can yield significant results.

Can I manage campaigns on multiple Facebook pages?

Yes, it is entirely possible to manage advertising campaigns on multiple Facebook pages at the same time. This can even be advantageous for segmenting your campaigns according to different target audiences or for promoting various offers on different pages.

Why is targeting important?

Targeting is crucial for maximizing the effectiveness of your campaigns. Social media targeting tools allow you to reach qualified prospects based on specific criteria such as location, age, and online behavior, thereby reducing your conversion costs.

What targeting options are available?

Custom Audiences, Remarketing (Retargeting), Lookalike & Interest-Based Targeting are all available to help you reach the right audience.

What kind of content works best?

Visual content such as vehicle demonstration videos, clearance sales, test drives, or promotional offers grabs attention strongly. Engaging, relevant, and well-designed content is crucial for generating interest and encouraging interaction.

How are ads created?

We design ads with catchy headlines and compelling descriptions, while optimizing to attract and engage potential customers.

What support do you provide?

We provide expert advice, assist with content creation, continuously optimize campaigns, and offer technical support throughout the process.

Can I advertise on platforms other than Facebook?

Absolutely. Platforms like TikTok and Spotify offer unique opportunities to capture user attention through immersive content or audio ads. These formats can be very effective for automotive brands looking to innovate their marketing approaches.